01Multi-language Online Promotional Activities Using Social Media Channels

In order to satisfy the growing demand of online and mobile travel information in this new media era, BTO promotes various content and information about Busan and communicates with tourists by running multi-language social media channels.

02New Media Marketing Using On and Offline Channels

BTO trying to create a tourist-centered environment by linking online channels and offline tourism products.

03Development of Tour Maps and Promotional Materials

BTO develops and distributes tour maps and promotional materials to provide information about Busan to tourists visiting Busan.